Social Media Marketing Mastery

What Will You Learn?

• Day 1: Introduction to Social Media Marketing
• Understanding the role of social media in marketing
• Overview of major social media platforms
• Setting measurable goals for social media campaigns
• Day 2: Developing a Social Media Strategy
• Crafting a cohesive social media strategy
• Defining target audiences and creating buyer personas
• Aligning social media goals with overall business objectives
• Day 3: Content Creation and Curation
• Creating engaging and shareable content
• Utilizing multimedia elements for impact
• Content curation and user-generated content strategies
• Day 4: Social Media Advertising
• Introduction to paid social advertising
• Creating and optimizing social media ads
• Budgeting and targeting options
• Day 5: Analytics and Performance Measurement
• Overview of social media analytics tools
• Monitoring key performance indicators (KPIs)
• Iterative improvement based on data insights