About Course
Course Overview:
The “Strategic PR Planning and Execution” course is an intensive 5-day program tailored for public relations professionals, communication strategists, and individuals aiming to elevate their PR skills. Participants will immerse themselves in advanced PR concepts, strategic planning methodologies, and hands-on exercises to master the art of effective communication and reputation management.
Assessment: Participants will be assessed through group projects, simulated exercises, and the final project, involving the design and presentation of a comprehensive PR campaign.
Methodology: This course adopts an immersive learning approach, combining expert-led sessions, case studies, group discussions, simulated exercises, and hands-on workshops. Participants will apply strategic PR concepts to real-world scenarios, honing their planning and execution skills.